Your Guide to Becoming the Authority in your Domain

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Taking Control of Your Niche

Establishing your Sphere of Influence

Conference presentations


  • Choosing forums
  • Hub pages

Media Interviews


Building up a blog or website:

  • Acquiring content
  • How to enhance circulation
  • Monetization

Engaging Clients

Identifying clients and products

  • How knowledge is sold.
  • Identify a potential service.

Establish the value of your expertise

  • Proof of concept
  • Creative marketing demonstrations
  • Have potential clients contact you so you don’t have to sell.

Building a Knowledge Organization

Leveraging your time

  • Working with others
  • Key Support people
  • Open Innovation
  • Hiring

Continually reevaluate your niche and capabilities

Establishing your identity / brand






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